Privacy Policy
This page explains what information Mower Insights collects, how it’s used, and the choices and rights you have regarding your data.
1. Introduction
This Privacy Policy describes how Mower Insights (“we,” “us,” “our,” “Mower Insights,” “MowerInsights.com”) collects, uses, discloses, and protects information when you visit or interact with our website, MowerInsights.com (the “Site”), or use our lawn mower repair and maintenance services in Milan, Italy (the “Services”).
By using the Site or our Services, you agree to the collection and use of information as described in this policy. If you do not agree with the terms of this policy, please do not use the Site.
2. Who we are
Mower Insights is operated by Siddik Kazi, based in Milan, Italy. For any privacy-related question or request, you can reach us at mowerinsights@gmail.com or +39 12 4452 220. For the purposes of applicable data protection law (including the EU General Data Protection Regulation, “GDPR”), Mower Insights acts as the data controller for information collected through the Site.
3. Information we collect
3.1 Information you provide directly
When you contact us through the Site’s contact form, by email, or by phone, we may collect:
- Your name
- Email address
- Phone number (if provided)
- Details about your mower or repair request that you choose to share
We use this information solely to respond to your inquiry, provide a quote, or schedule a repair — we do not use contact-form submissions for marketing without your separate consent.
3.2 Information collected automatically
Like most websites, when you visit MowerInsights.com we automatically collect certain technical information through cookies and similar technologies, including:
- IP address (generally truncated or anonymized where possible)
- Browser type and version
- Device type and operating system
- Pages visited, time spent on pages, and referring/exit pages
- General geographic location (city/country level, derived from IP address)
This information is collected automatically through analytics tools and is used in aggregate to understand how visitors use the Site and to improve content and performance.
4. Cookies and tracking technologies
Cookies are small text files stored on your device that help websites function and collect usage information. MowerInsights.com may use the following categories of cookies:
- Essential cookies — required for basic site functionality (e.g. remembering form input during a session).
- Analytics cookies — used to understand site traffic and usage patterns (e.g. Google Analytics).
- Advertising cookies — used by third-party advertising networks (e.g. Google AdSense) to serve relevant ads and measure ad performance.
You can control or delete cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or receive a notification before a cookie is stored. Note that disabling cookies may affect how parts of the Site function.
5. Advertising
MowerInsights.com may display advertisements served by third-party advertising networks, including Google AdSense. These networks may use cookies and similar technologies to collect information about your visits to this and other websites in order to serve advertisements based on your interests.
Google’s use of advertising cookies enables it and its partners to serve ads based on your visits to this site and/or other sites on the Internet. You can opt out of personalized advertising by visiting Google’s Ads Settings, or opt out of third-party vendor use of cookies for personalized advertising by visiting www.aboutads.info.
6. Affiliate links
Some articles on MowerInsights.com contain affiliate links. If you click one of these links and make a purchase, we may earn a commission at no additional cost to you. Clicking an affiliate link may result in a cookie being placed by the retailer to track the referral. This is disclosed on any page where affiliate links appear. We only recommend products based on our own testing and repair experience, independent of affiliate relationships.
7. Analytics
We may use third-party analytics services, such as Google Analytics, to help us understand how visitors engage with the Site. These services may collect information such as how often users visit the Site, what pages they visit, and what other sites they used prior to arriving at the Site. This information is used only to improve the Site and is generally analyzed in aggregate, not to identify you individually.
8. How we use your information
We use collected information to:
- Respond to inquiries and provide repair quotes or scheduling
- Operate, maintain, and improve the Site
- Understand aggregate visitor behavior and content performance
- Detect, prevent, and address technical issues or abuse
- Comply with legal obligations
We do not sell your personal information to third parties.
9. Legal basis for processing (EU/EEA visitors)
If you are located in the European Union or European Economic Area, our legal basis for processing your personal data depends on the context:
- Contract/pre-contract steps — processing needed to respond to a repair inquiry or provide a quote.
- Legitimate interest — for site analytics and security, balanced against your privacy rights.
- Consent — for non-essential cookies (analytics, advertising), where you can withdraw consent at any time via your cookie settings.
- Legal obligation — where required to comply with applicable law (e.g. tax records for services rendered).
10. Your rights
Depending on your location, you may have the following rights regarding your personal data:
- Access — request a copy of the personal data we hold about you.
- Correction — request correction of inaccurate or incomplete data.
- Deletion — request that we delete your personal data, subject to legal exceptions.
- Restriction — request that we limit how we use your data.
- Objection — object to processing based on legitimate interest, including for direct marketing.
- Portability — request your data in a portable format, where technically feasible.
- Withdraw consent — where processing is based on consent (e.g. non-essential cookies), withdraw it at any time without affecting prior lawful processing.
To exercise any of these rights, contact us at mowerinsights@gmail.com. We will respond within the timeframe required by applicable law. If you are in the EU/EEA and believe your data protection rights have not been respected, you also have the right to lodge a complaint with your local data protection authority (in Italy, the Garante per la Protezione dei Dati Personali).
11. Data retention
We retain personal information only for as long as necessary to fulfill the purposes described in this policy, including any legal, accounting, or reporting requirements. Contact-form submissions related to completed repair inquiries are generally retained for a reasonable period for record-keeping and then deleted or anonymized.
12. Data security
We take reasonable technical and organizational measures to protect the information we collect from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
13. Third-party links
The Site may contain links to third-party websites (including manufacturer sites and affiliate retailers). We are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policy of any third-party site you visit.
14. Children’s privacy
MowerInsights.com is not directed at children under 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.
15. International visitors
MowerInsights.com is operated from Italy. If you access the Site from outside Italy or the EU/EEA, your information may be processed in Italy or in other countries where our service providers (such as analytics or advertising partners) operate, which may have different data protection laws than your country of residence.
16. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The “Last updated” date at the top of this page indicates when this policy was last revised. We encourage you to review this page periodically.
17. Contact us
If you have questions about this Privacy Policy or how your information is handled, contact us at:
- Email: mowerinsights@gmail.com
- Phone: +39 12 4452 220
- Location: Milan, Italy